Survey Results

Real, aggregate numbers from the people who've taken our surveys - plus our take on what they actually mean.

5,000+ New Zealanders surveyed

Across our Wealth Map Evaluation and Future Lifestyle surveys, well over 5,000 New Zealanders have answered real questions about their money - how confident they feel, how well they understand investing, how consistently they save, and what actually matters to them in building a life they feel good about. A clear pattern keeps showing up: there's a real appetite in New Zealand for better financial literacy, and genuine peace of mind in understanding the mechanics of long-term wealth building rather than guessing at them. Our ongoing surveys give us a live, honest read on how everyday New Zealanders are feeling about the financial questions that matter most - and we comment here regularly on what specific questions and answers are telling us, as the picture keeps building.

Recent Results

Are You Really Saving Enough? Insights from 5,725 Wealth Map Evaluations

10%
give themselves a perfect score for saving consistency

How often do you tell yourself, "I save money regularly"? If you're like most people who recently participated in our Wealth Map Evaluation, the answer might surprise you. We crunched the numbers from 5,725 quiz takers, asking them to rate how consistently they save money. The results reveal a fascinating — and…

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from 5,725 people who've taken our Wealth Map Evaluation quiz

See where you stand — take your own Reality Check →

A Surprising Snapshot: How Well Do Kiwis Really Understand Their Investment Options?

17%
rate their investment knowledge at the very bottom of the scale (1 out of 10)

Our ongoing Wealth Map Evaluation quiz has revealed some eyeopening insights into New Zealanders' familiarity with the world of investing. With over 6,000 participants, the data paints a fascinating picture of how confident people feel about investment options like property, shares, and bonds. Only 5% of respondents…

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from over 6,000 people who've taken our Wealth Map Evaluation quiz

See where you stand — take your own Reality Check →

Only 11% of Kiwis Feel Fully in Control of Their Finances

11%Strongly agree
44%Somewhat agree
24%Neither agree nor disagree
16%Somewhat disagree
5%Strongly disagree
11%
feel fully in control of their financial present and future

When it comes to financial confidence, the numbers don't lie — and they tell a powerful story. In our recent Wealth Map Evaluation quiz, we asked over 6,000 participants a simple but revealing question: "I feel in control of my financial present and future." The answers paint a picture of how people across the…

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from over 6,000 people who've taken our Wealth Map Evaluation quiz

See where you stand — take your own Reality Check →

Only 23% of Kiwis Strongly Agree They Think Before They Spend

23%Strongly agree
48%Somewhat agree
18%Neither agree nor disagree
10%Rarely consider it
23%
strongly agree they think carefully about what they really want before making financial decisions

When it comes to achieving financial wellbeing, selfawareness is everything. Our recent Wealth Map Evaluation quiz posed a simple but powerful question: "I think carefully about what I really want in life before making financial decisions." Over 5,600 people responded, and the results offer a fascinating glimpse into…

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from over 5,600 people who've taken our Wealth Map Evaluation quiz

See where you stand — take your own Reality Check →

What Kiwis Actually Spend on Lotto and Gambling Each Week

67%Less than $10/week
27%$10–$30/week
5%$30–$100/week
1%$100–$250/week
67%
spend less than $10 a week on lotto and gambling

Our ongoing Wealth Map Evaluation quiz has shed light on New Zealanders' weekly spending habits when it comes to lotto and gambling. Out of 5,689 respondents, a striking 67% reported spending less than $10 per week, while another 27% fell into the $10–$30 range. Only a small fraction, 5%, admitted to spending between…

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from 5,689 people who've taken our Wealth Map Evaluation quiz

See where you stand — take your own Reality Check →